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Dreamforce 2022: Everything You Need To Know

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Dreamforce, the flagship conference from Salesforce will commence on September 20-22, 2022 at the Moscone Centre in San Francisco. It is an event where tens and thousands of like-minded Trailblazers all over the globe meet each other. There are more reasons to attend Dreamforce because this is where the future happens. -The event offers them networking opportunities, countless workshops, and fun-filled parties. 

After the global pandemic, Dreamforce has realigned to cater to a virtual audience with its own Salesforce +, which is Salesforce’s own new streaming service. It allows you to connect with Dreamforce from anywhere, anytime and  offers stress-free access to great content. 

It offers more than 40 hours of live broadcast content and 100 new on-demand episodes showing the latest innovations and biggest highlights from Dreamforce, broadcasted exclusively on Salesforce+.

It gives you a front-row seat to select Dreamforce episodes and unlimited access to Salesforce’s original series. The membership is free, easy and available for all.  This serves a combination of both – live-streamed and on-demand events. Now that businesses have started with in-person events, however, Salesforce has taken a hybrid approach for gathering a wide range of audiences. 

Let us now find out what Dreamforce is.

What is Dreamforce?

Dreamforce is an annual conference that brings the Salesforce community to one place with new product launches centered around Salesforce innovations, addresses from visionary keynote speakers, in-depth training sessions, engaging with luminaries and thought leaders, and many more. The luminary speakers will share how they are leading the way in philanthropy, sustainability, equality, reskilling, and digital transformation. The conference is about learning and learning more. You are bound to benefit from seeing a product first, being exposed to the best technology, and finding out new ways to succeed in your business, from anywhere. A place where you can talk with experts as well as the partner network of Salesforce. Here you learn, get inspired, give back and have a whole lot of fun. 

How to Register for Dreamforce, 2022?

Some of the key highlights for the registration of Dreamforce 2022 are:

  • Save $ 700 on your Full Pass, if you register early. 
  • You can Register now for $1,299. 
  • To register you need to create an account that will give you details on registration details, recommended sessions, Agenda Builder, etc. 
  • Get a Full Conference pass valid till September 20–22 and one that includes access to keynotes, hands-on workshops, breakout and theater sessions, Circles of Success roundtable discussions, networking with your community, the Welcome Reception, and Dreamfest, and daily morning and afternoon refreshments and lunch. 

Who Will Attend Dreamforce?

Dreamforce is for all in the Salesforce Ecosystem – Admins, developers, architects, newbies, Trailblazers, and others. Last year, 180,000 attendees attended this event. 

What is the Agenda?

The full agenda will be released later this year. You will obviously get networking opportunities with others working in the same field or outside your field. On top of this comes interactive sessions, innovations in the form of new products, and discussions with thought leaders and industry pioneers, like any other year. 

Here are the things to expect:

Main Keynote: This is about the latest and greatest announcements related to Salesforce and is typically kicked off by Marc Benioff, Salesforce’s founder and Co-CEO of Salesforce.  

True to the Core: This is about asking questions from Salesforce executives and Product Managers. It offers unfiltered view of forward-looking roadmap of Salesforce and this makes it immensely popular. The audience gets a transparent response even for tough questions –  the tradeoffs and why a certain feature is taking longer time to be released. 


Dreamfest is about enjoying a concert at the baseball stadium with a celebrity like a legendary band or performer. It has hosted Alicia Keys, Metallica, Bruno Mars, and Fleetwood Mac among many others in the previous years. The best part is that this performance contributes to the UCSF Benioff Children’s Hospitals, delivering a Grammy-stage worthy performance. 

High-profile Interviews

Many of the legendary speakers come to Dreamforce. These interviews are with incredible luminaries like David Beckham and Barack Obama (to name a couple of previous speakers!).

Where to Stay?

There are plenty of options to stay in Francisco. Salesforce has reserved the hotel blocks around San Francisco. During registration, you get the opportunity to book your room within this block of hotels. But, these facility is available only based on first-come, first-booked basis and with less inventory. Discounted rates are applicable till end of August, 2022. It is mandatory for all attendees to register and book their own hotel reservations. The earlier you book, more affordable rates you get. Accommodations with free cancellations are preferred. 

The best location to look at is downtown San Francisco, with plenty of walking to and fro  from venues and busy public transport during the conference. You can also seek alternative accommodations and not avail of what Salesforce offers like accessing hotel comparison websites (,, Kayak , etc), using sites like Airbnb, Flipkey to book a private room or whole house, luxury hostels around San Francisco or even reach the venue from out of town accommodations with the Bart system of San Francisco. 

Know More About Dreamforce Parties 

Dreamforce parties are ultimate go-to event for people who need to let off steam in the middle of high-value individuals and activities. The centrestage at Dreamforce is held by high-profile world-class speakers and parties that are talked about long after the completion of the event. The most prestigious among these parties is the Dreamfest. It has hosted celebrities like U2 or Foo Fighters in the past. There are pop-up surprise parties too where by chance, if your luck permit you catch a glimpse of Flo Rida and Macklemore. Moreover, there are partner parties hosted by Salesforce Consulting and AppExchange partners. A Dreamforce pass is all that you need to enter these partner parties. 


The Cloud Analogy team will meet new people, reach out to old friends and meet a network of partners in Dreamforce 2022. Dreamforce is the world’s largest software conference where you learn, progress, and advance your career. Cloud Analogy is all set to let off steam with some of the amazing parties boasted by Dreamforce in 2022 and some are impromptu parties. Enough insights are provided in the above post to help you to attend Dreamforce 2022, in-person or online. A perfect opportunity to learn from fellow Trailblazers and feel the pulse when the new product is born.


Sachin Arora

Scrum Master and Principal Solutions Architect
Sachin, a renowned Scrum Master and Principal Solutions Architect at Cloud Analogy, has rich experience when it comes to working on process improvement in a fast-paced environment maintaining high level of quality in all deliverables. Sachin's expertise lies in varied hardware and software environments including Cloud technologies such as Salesforce, AWS, Cloud Foundry & Google App Engine and Mobile.

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